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May 14, 2004
Talking About an Evolution
Jason Schultz @ LawGeek, responding to Yochai Benkler's suggestion that while music will undoubtedly survive peer-to-peer, the record labels might not:
What we need is not for the record industry to 'die' but rather to have the industry evolve. We still need methods of marketing and distributing music. P2P does a nice job of distribution but it has yet to demonstrate that it can market an unknown band on its own to the same scale that the RIAA can. P2P does a nice job of distribution but it has yet to demonstrate that it can market an unknown band on its own to the same scale that the RIAA can. [DJ Dangermouse is a notable exception, although one could argue that the coverage in the NYTimes, the New Yorker, Entertainment Weekly, and LA Times didn't hurt].
The bottom line is that as much as we hate the evil aspects of the recording industry, we mustn't discount the actual good it produces, both socially and economically. If P2P is really going to succeed in moving music forward to the next era, it's going to have to find substitutes for these benefits that the RIAA currently provides. If we are unable to bridge this gap, I fear losing the record labels will, in fact, hurt artists and music lovers.
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