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June 21, 2005
Podcast in iTunes Now - Why Wait for Apple?
set RECENTCLEVERHACK 'Enable seamless access to podcasts'
set DEVICENAME iTunes
John Borland writes for CNET about a software plug-in called BadApple that lets iTunes users get easy access to podcasts. Apple promised this feature in the next version of iTunes but the mysterious company calling itself BadFruit has decided not to wait. Borland does a little sleuthing and tentatively connects BadFruit back to MP3Tunes.com.
There's a sense that podcasting may soon break into the mainstream world as big media companies like Clear Channel seem willing to invest money in the distribution channel. If iTunes turns out to also be the place that big media companies want to direct people for their podcasts, it's going to place additional pressure on companies that are lining up behind deliberately iTunes-incompatible DRM.
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