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April 30, 2012
This is the Future of Music
This is how we fucking do it
In juxtaposition to the previous story, which is all about big companies sticking with last year's model, I bring you yet another Kickstarter from Amada Palmer, who chucked over a half-million dollar big-budget studio production in favor of getting to do it herself, if people fund her. And, she admits, maybe make some money for herself this way, even though you can get the entire album as digital download for a buck.
Everything about this project screams 'forward-thinking': it's crowd-funded (via Kickstarter). There is an option for patronage beyond what Kickstarter allows. The project involves multiple artists, all retaining control of their work. The product is multi-faceted (album AND book AND art tour AND maybe more). The experience is multi-layered - even tickets to the shows are exclusively on Kickstarter. The promotion is direct and from the heart - Ms. Palmer is not ashamed to say "fucking" nor is she ashamed to express her love for her fans.
This is the sort of thing you can't buy with astro-turfing. This is the sort of thing that will blaze trails for this century's creative artists. I confess I am not a huge fan of Ms. Palmer's music and her stage acts. But I admire the hell out of what she's doing.
(Hat-tip +Kee Hinckley for the original pointer.)
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